I literally don’t know how to be on this blog anymore like
WAT IS PERSONAL
(Source: leader-of-brokenhearts, via countrychic96)
3 Reasons why the #fitchthehomeless campaign works in sending a statement to Mike Jefferies
By now you’ve surely seen the viral video #fitchthehomeless. It’s all over the web, media outlets, radio and possibly news station. And you’ve seen the backlash from it-the details and well thought out points for the reasons it won’t work. But I’m going to play devil’s advocate here for a second, and give my insight on working with the homeless of San Francisco, knowledge of business and business ethics, and how it just might, might work.
- I worked at a shelter in San Francisco for a while. Which, if you’ve never done is a life changing experience. Humbling from my comfortable 5 bedroom, 3 bathroom home, working there was, in the most meaningful sense of the phrase; life changing. Often times we forget that homeless people are in fact people, and it interact with them on a daily basis brings us back to our roots. Which brings me to my first point. While we all want to treat people equally (with respect, intelligence, equality, etc) there is something about homeless people we need to understand. Yes, they are people, yes, the homeless are intelligent, but they are also homeless. Desperate for their next meal. A majority of homeless people are not on the street because they want to be. Passing out clothing from the shelter, they are skeptical at first, but they take what they are given, no questions ask. They aren’t going to come on tumblr and cry exploitation, they literally are just trying to survive the night, have enough clothes to wear. My point is, the homeless really don’t care whether the shirt you give them for free says A&F on it or not. They are going to take what they are given. Each shirt, pair of pants, shoes, hats, hell underwear is a blessing.
- Which brings me to my second point. Ever heard the expression fight fire with fire? Soon enough the fire is going to get big enough that someone is going to have to put it out. Exploitation. The use of something in a cruel or demeaning manner. A&F has said in their 2006 interview that they want “only the cool kids for their clothes”. Exploitation of children. Your teenager daughter, your teenager son, exploited by hyper-sexualized posters because they want to be the ‘cool’ kids. Your children are being exploited by a company who has given themselves a pass to decide who is cool and pretty and who is not. Your daughter is a tall, size 12 girl? LOL too ‘fat’ for A&F. So what better way to fight exploitation that with exploitation. In business it’s all about image. The CEO is vain. He’s going to be looking at his image, the reflection of a company. He’s already decided whose cool and whose not. You’re ruining his image by ‘exploiting’ homeless people, who, if you read the above paragraph, don’t really give a shit, they’re just trying to survive.
- No publicity is bad publicity. I hate this phrase. Why? It’s utterly untrue. Especially for a man like Mike Jeffries, who has worked so meticulously on his brand. Like I stated above. Vanity is key. Narcissism is the excessive obsession with the self, or what the perceived self should be. Narcissistic are what Mike Jeffries and Abercrombie and Fitch are, obsessed with the image, with how they are perceived. Hiring young, attractive youth, exploiting them by putting them in provocative clothing in the stores is a classic way of preserving self image. Narcissism presents itself in such a way that it has already selected out the worthy from the unworthy. I can garauntee that homeless (or even poverished) people don’t make the cut for worthy. A&F don’t even see them as people, it would be offensive to see them in A&F clothing. Businessmen and corporations think differently than individual human beings with morals and standards and social justice messages who want to do right by equality standards. Money fuels the company, and image fuels the money. See where I’m going with this? Destroy the image to destroy the income. It’s already been projected that 186 A&F stores will close this fiscal year. Could the #fitchthehomeless campaign work to close more?
This is in no way saying the homeless people are less than people. It’s very easy to get caught up in the whirl-wind of reblogging because we all want to be socially aware. But remove yourself from the situation (if you can) for a moment. Here’s an example. You’re in the coldest place you can think of, without any clothes. You don’t have access to the internet, tumblr, Facebook, media outlets-you’re trying to survive. Someone offers you an article of clothing that is warm. You’re going to take. Simple as that. You need it to stay alive. Stay warm. You don’t care if it’s controversial, so long as you don’t freeze to death that night.
And if you don’t feel comfortable giving them directly away to homeless people on the street, give them to your shelter, or goodwill. Someone will appreciate more than the back of your closet. So don’t just sit around and reblog this, I’ve already boxed up my abercrombie things and am going to hand them to my local homeless shelter, they’ll take the donation. They really don’t care. I advise you to do the same. Don’t just reblog or argue my points (you’re free to, if you keep it intelligent and mature, please) get out there and do something. Internet activism is great, but that’s really just it, internet activism. You’re not really making a difference until you step outside.
So do it :)
I found the inspiration for this image from the song “Wing$” by Macklemore, which if you have the time is a really good song. Talks about consumerism and other political things but I didn’t exactly what that to be translated into this photo. The concept that “we are what we wear” and “Tongue tied” is what I was more going for. I took to photos, one of a tongue one of a shoe and compositited them together into this.
Title: Rush Hour
Thumbnails: None present
My concept: My concept was to highlight the grain in the wood. The solid oak table is very old and is used as a formal dining table. I wanted to highlight the unique patterns that the wood is laid into in the top. Rhinestones are a representation of who I am, so I put those in the center.
My inspiration: I love games, and one of my favorite games on my phone is rush hour, a game I played when i was younger. It’s all about moving cars around to get the red car out. The way the wood circles in lines reminds me of the game.
Compositional Approach: I approached it on the table, shooting from overhead and down. I framed it with a slow shutter speed and tried my best to get no shake. I really wanted all the detail I could get in it.